Stories by Patrick Rhodes

3 Influencer Monitoring Trends to Act On in 2018

TweetInfluencer marketing is not a fad or just the “cool” thing to do. It’s here to stay, and now is the time to seize the opportunity. With influencer marketing projected to grow from $2 billion in 2017 to $10 billion in 2020, it’s a must-have strategy to include as...

A Complete Report on Singapore Airshow 2018 from Fullintel

TweetSingapore Airshow that was held from February 06 to February 11, 2018, at Changi Exhibition Centre is Asia’s largest Airshow. This is the event where leading aerospace companies and budding players try to make their mark in the international aerospace and defence...

Public Relations In 2018!

TweetLast year was a tumultuous year, yet we managed to get through unscathed. How prepared are we for 2018? If you are still unsure about what should be your PR strategy for 2018, then this newsletter is for you. Subscribe today and get to know the recent happenings...

Drafting A Crisis Response Statement

TweetYour first formal response to a crisis sets the tone for how you are going to deal with the problem. This week, our Public Relations intelligence newsletter discuss the crisis management.  Crisis management is a part of the territory for all PR professionals....

3 PR Mistakes You Should Avoid At All Costs

TweetCommunication is the most crucial element during a PR crisis. Sadly, most PR professionals fail to understand this….   There’s no better way to test a PR professional than to assess his role in crisis management. It showcases his key skills, including planning,...