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IPRRC Blog Day 1

This Year’s IPRRC Takes a Deep Dive Into the Year’s Most Insightful PR Research

Question: If research is performed alone and in a vacuum, does anyone care? Answer: Probably not (other than the researcher). That’s why the 26th annual International Public...

Trending Dashboard Cover

PR Dashboards: Charting a New Course

Dashboards aren’t new, but what we can do with them in the near future will be. In early February, Fullintel released its first phase of its dashboards...

Fierce Pharma Summit

Fullintel’s Angela Dwyer Named Fierce Pharma Advisory Board Member

Fullintel’s Angela Dwyer is now an advisory board member for Fierce Pharma’s PR and Communications Summit! Angela joins a star-studded roster of pharma and communications leaders tasked...

9 resources to understand internet

9 Viral Resources PR Teams Should Read to Understand the Internet

Keeping up to date on trends from social media, tech, the news industry and even social media memes is nigh impossible unless you have boundless time. This...

Fullintel Award IPPRC

PR & Measurement Research: IPRRC More Needed Than Ever

Research and development. R&D. Skunk works. Whatever you call it, when I think about great products and the teams that build them I’m reminded of Batman’s fictional...

Pharma Banner 2023|Volume|Trending|||Sentiment Analysis

Top Pharma News in January 2023

The Ethical and Legal Concerns of ChatGPT Strike the Pharma Industry The pharmaceutical industry is one of the most powerful, volatile and resourceful sectors of the global...

The PR Crisis Equation

The PR Crisis Equation: Lost Trust (Over Time) + Number of Folks Who Lost It

When I think about crises, I often think about the metaphor of the “straw that broke the camel’s back”. The straw can come from anywhere in your...

PR Team Check list

5 Ways PR Teams Can Use Year-End Media Intelligence to Plan for 2026

Discover 5 practical ways PR teams can use year-end media metrics to build better strategies. Learn how to review performance, choose the right KPIs, and set achievable...
Top Conferences 2023

A Look at the Hottest PR and Communications Conferences on 2023’s Calendar

Industry conferences are nearly every PR professional’s dream. Get in front of your piers, present your work, or get out your notepad and listen to amazing research....

Top Pharma December 2022|Volume Graph|||Sentiment|Sentiment|Pharma Banner

Top Pharma News in December

Elon Musk’s Neuralink Brain Chip Tech Sparks A Wave of Innovation – Experts Remain Skeptical About the Company’s Prospects The modern pharmaceutical industry is a highly globalized...

Measurement Roundtable

Measurement Roundtable: Measuring Earned Media

Members of the IPR Measurement Commission gathered virtually to discuss earned media measurement. IPR Measurement Commission member Angela Dwyer, Head of Insights at Fullintel, moderated the discussion.

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Toy Sales Success

Toy Marketing: 2022’s Top Toys – Keys To Sales Success

Looking for a last minute gift for the kids in your life? Turns out, what your nieces and nephews are looking for is more complicated than you...