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Public Relations In 2018!

The beginning of every year holds new promises – they’re an affirmation that we have crossed the darkest hours and hope is just around the corner. Despite...

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PR Lessons From 2017

PR professionals have been very busy this year. They learned lots of lessons and all of them are worth to be included in the upcoming PR strategies....

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Emerson Registered the Greatest Impact at POWER-GEN International as per Fullintel’s Media Impact Report

CAMBRIDGE, Mass. – December 15, 2017 – Fullintel, the leading media monitoring, and analysis firm, published a comprehensive media coverage report on POWER-GEN International, 2017. The event...

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Drafting A Crisis Response Statement

Crisis management is a part of the territory for all PR professionals. It’s the job of a PR professional when everyone around is panicking and being defensive...

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Fullintel Unveils 2017 SEMA Show Media Impact Report

CAMBRIDGE, Mass. – November 13, 2017 – Leading media monitoring and analysis firm, Fullintel, published an analysis of the top activities at the 2017 Specialty Equipment Market...

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3 PR Mistakes You Should Avoid At All Costs

Communication is the most crucial element during a PR crisis. Sadly, most PR professionals fail to understand this…. There’s no better way to test a PR professional...

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The 8 Stages Of A PR Strategy

Public relations and grieving are a lot similar than you’d like to think. Read further to learn how. Elizabeth Kubler-Ross in her 1969 book On Death and...

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PR Spending Projected To Increase Over The Next Five Years

PR remains the cornerstone of corporate communication. And if reports are to be believed, their popularity is unlikely to fade in the coming years. Don’t believe what...

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Another Major PR Disaster…. This Time It’s Adidas

From Pepsi and United Airlines to Wells Fargo, 2017 has been a tumultuous year for major brand names across the world. This time it’s Adidas… With budgets...

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PR Lessons Learned From Health Crisis and Super Bowl

For the past week, we’ve been witnessing lots of ads based on the Super Bowl. This was not only exciting for us but also for the public...

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PR Disasters and Steps to Avoid Them

One of the riskiest challenges you will ever face when planning to develop your business is undertaking your public relations activities right. In its most generic term,...

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Big Changes In The PR Landscape Taking Over 2016

What’s the latest buzz in the PR world? How does the latest marketing idea impact your business? Subscribe to our newsletter and never miss a story! This...