Imagine our excitement when they called out “Fullintel” at the PRSA Anvil Awards ceremony in New York City this month. Our team practically jumped out of their seats! After years of building something genuinely different from what everyone else was doing, we’ve received what many call the “Oscars of PR” in the “Best Solution Provider/Vendor […]
What is Media Intelligence? A Strategic Guide for PR Teams in 2025
In 2025, media moves faster than ever. Information spreads in real time, narratives shift hourly, and a single news cycle can make or break a brand. In this environment, media intelligence isn’t optional—it’s a necessity for every serious PR team. Gone are the days of reactive press clippings and anecdotal feedback. Today’s communicators require a […]
The Reality of a PR Intern: A 4 AM Wake-Up Call
Why Media Monitoring is a PR Nightmare 4:00 AM – The alarm buzzes. It’s still pitch black outside, and I question all of my life choices that led me to this moment. I groggily reach for my phone and scroll through my emails, knowing full well what awaits me—a tidal wave of alerts, news summaries, and […]
7 Things PR Agencies Need to Know About Media Monitoring in 2025
As PR professionals navigate the complexities of modern communications, staying ahead of trends, crises, and audience perceptions has never been more critical. Media monitoring in 2025 is about more than tracking mentions—it’s about leveraging advanced tools and insights to drive strategy, measure impact, and protect brand reputation. Here’s what every PR agency needs to know […]
In a World Flooded with Information, How Do You Identify What Is Truly Important?
In today’s digital media monitoring landscape, professionals face an unprecedented challenge: extracting meaningful insights from an endless stream of information. However, the relief that comes with effective filtering solutions is palpable. According to recent studies by the Pew Research Center, approximately 20% of Americans feel overwhelmed by their daily information intake. This growing sense of information […]
5 Ways PR Teams Can Use Year-End Media Intelligence to Plan for 2023
As your team plans your PR and content strategies for the new year, reviewing traditional and social media data and metrics from last year is imperative to inform your decision-making for 2023. Doing an annual deep dive into your performance can drive better ideas and help you focus more on what worked – and less […]
Fullintel Wins 4 AMEC Awards, including 2 Golds For Social Media Measurement & Integrating Communication Measurement and Research
CAMBRIDGE, Mass. – November 18, 2022 – Fullintel, a leading media monitoring and analysis services company that specializes in human curation combined with predictive intelligence, won four 2022 AMEC Awards at this year’s Ceremony and Gala on Nov. 17. Fullintel’s 2022 awards haul includes: – Best Crisis Comms Measurement and Reporting (Silver) – Best Use of […]
Fullintel Announces Gold Sponsorship of 2022 PRSA ICON Conference
CAMBRIDGE, Mass. – November 10, 2022 – Fullintel, a leading media monitoring and analysis services company specializing in human curation combined with powerful predictive intelligence, is pleased to announce it will be a Gold Sponsor of this year’s PRSA ICON conference. The event – to be held in person for the first time since 2019 – marks […]
Fullintel Appoints James Rubec as Head of Product
CAMBRIDGE, Mass. – October 12, 2022 – Fullintel, a leading media monitoring and analysis services company specializing in human curation combined with powerful predictive intelligence, is pleased to announce it has appointed James Rubec its new Head of Product. A former senior director of product management and director of content and licensing management at Cision and […]
Fullintel Shortlisted For Five 2022 AMEC Awards
CAMBRIDGE, Mass. – October 06, 2022 – Fullintel, a leading media monitoring and analysis services company that specializes in human curation combined with powerful predictive intelligence, is pleased to announce it has been shortlisted for five 2022 AMEC Awards: Best use of social media measurement (2) Best crisis communications measurement and reporting Best use of […]