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Trends on Trends: 2023 Business Trends According to the Media

All blog writers feel a little bit like Nostradamus this time of year. What’s going to happen in 2023 – and what does it mean to industry...

ESG

You’re So Vain: Why Great ESG Focuses on Impact, not Brand

You know when you’re getting to know someone and all they do is talk about themselves? That’s what some marketing content can feel like. Thankfully, many corporations...

Top Pharma Stories November 2022

Top Pharma News in November

Fake Eli Lilly Twitter Account Creates Turmoil while Medicaid Expansion Drives Media Conversation With an expanding media landscape, new ways for brands to communicate with customers are...

Edelman Crisis

Edelman Crisis Comms Report Illustrates Pressures PR Teams Face in the Age of Outrage – But is it Sustainable?

When Kanye West destroyed his own career amidst a controversy fueled by his antisemitic remarks, you could almost hear the collective facepalms emanating from boardrooms across the...

Twitter

Twitter: Ghost Ship or a Phoenix Rising?

Have you ever visited your favorite restaurant, only to suddenly find it under new management? For the nearly 400 million people who use Twitter as a daily...

Purchase Intent as a Measure of PR Success

Purchase Intent as a Measure of PR Success

Earned media is harder to measure than advertising, but research shows it is more credible and can drive stronger lower-funnel impact. By using metrics like purchase intent...

AMEC AWARDS 2022

Fullintel Wins 4 AMEC Awards, including 2 Golds For Social Media Measurement & Integrating Communication Measurement and Research

Fullintel, a leading media monitoring and analysis services company that specializes in human curation combined with predictive intelligence, won four 2022 AMEC Awards at this year’s Ceremony...

Use Cases For PredictiveAIâ„¢ IN PR & COMMS (2)||PRSA Icon

PredictiveAIâ„¢ Use Cases for PR: The World Has Changed, And So Will Media Monitoring

It’s 8:00 a.m. on a Monday. You open up Twitter and see the app’s notifications read 99-plus. Something happened between bedtime and now – and you don’t...

Gold Sponsor

Fullintel Announces Gold Sponsorship of 2022 PRSA ICON Conference

Fullintel, a leading media monitoring and analysis services company specializing in human curation combined with powerful predictive intelligence, is pleased to announce it will be a Gold...

Crisis Management

How to Manage – or Even Avoid – PR Disasters Using Media Monitoring and AI

PR disasters and crises that disrupt an organization’s brand come in various shapes and sizes – from workplace accidents to product recalls, negative reviews, offensive comments, or...

|Top Stories by rank 1||Top Stories by rank|FDA’s Approval of Moderna’s New Bivalent COVID Booster for Children|AstraZeneca’s Setback in its Nasal Spray Trial|The Link Between Cough Syrups Manufactured by Maiden Pharmaceuticals and Children’s Deaths

Top Pharma News in October

Pharma’s Impact on Children Drives Media Conversation in October. Fullintel Hub is a powerful online tool that allows users to find out the trending/popular content in various...

James Rubec

Fullintel Appoints James Rubec as Head of Product

CAMBRIDGE, Mass. – October 12, 2022 – Fullintel, a leading media monitoring and analysis services company specializing in human curation combined with powerful predictive intelligence, is pleased...