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Trust in pharmaceutical companies has increased since the pandemic, but as the least trusted subsector of healthcare, the industry still has a steep road to climb. However,...
It’s that time of year again—the time when we can’t help but greet each other with “Happy new year,” “How was your holiday?” and “I cannot believe...
I’m Angus, and as I look back at 2024, it’s time to review where we nailed our forecasts and where our predictions fell short. When we began...
Imagine starting your day with your usual avocado toast and realizing it’s suddenly 25% more expensive. A culinary inconvenience for some, perhaps, but this simple scenario highlights...
This month, the pharmaceutical industry evolves through technological innovation, regulatory oversight, and government policy. Regulatory agencies like the FDA critically shape drug development, determining market entry and...
Introduction: A Landmark Achievement In a remarkable milestone for the media intelligence industry, Fullintel has emerged as a trailblazer at the 2024 AMEC Global Communication Effectiveness Awards,...
The PlayStation 5 Pro (PS5 Pro) debuted to considerable anticipation and hype earlier in November, with gamers and other fans eagerly awaiting the next iteration of the...
Accurate media analysis drives successful PR strategies and measures audience impact. While AI can process vast content volumes in minutes – reducing trend identification from hours to...
AI brings speed and scale to media analysis, while human insight delivers accuracy, context, and nuance.The strongest PR measurement combines both—machines where speed matters, humans where judgment...
The pharmaceutical industry experiences significant changes driven by advancements in technology, evolving drug development strategies, and strengthened partnerships. AI, precision medicine, and optimized clinical trial processes drive...
In recent months, fascism has become a prominent topic in American media, with coverage spanning ideologies, political movements, and societal debates. Based on our analysis of 17,000...
AI is suddenly everywhere you look, including the realm of PR—so much so that “AI fatigue” has become a real thing. But if you’re feeling that slight...