The latest insights and news from Fullintel
How much does it cost to produce morning news briefs? If you’re doing them in-house or through a PR agency, you’re probably paying too much. Fullintel crunches the numbers to uncover the hidden costs and employee stresses associated with in-house news brief production.
PR agencies provide a valuable service for large enterprises by helping them meet their communications and media engagement goals. But it’s important to remember that they’re just one part of the communications ecosystem. A specialized media monitoring, news brief distribution, and media analysis partner empower agencies to do their best work through rock-solid, expertly-curated media […]
Being a large health-care provider, health system, or pharmaceutical company isn’t easy, especially in an age of rising operational costs, emerging diseases, and aging populations. Being a communications team for a large health-care provider, health system, or pharmaceutical company isn’t easy either – just for slightly different reasons: The volume of media coverage (and social […]
Media monitoring and analysis solutions come in various packages. Some focus primarily on social listening, others on traditional media such as print and broadcast. Some are fully automated and self serve, while still others use a combination of expert curation and select automations to deliver media monitoring, media analysis, executive news briefs, or other media […]
Although it may seem like it at times, fake news is nothing new. Governments and other organizations, for example, have employed propaganda on countless occasions during wartime to diminish enemy morale and bolster their own. And anyone who has ever shopped in a grocery store is familiar with titles such as Weekly World News, which […]
Sifting through the noise on social media can be time-consuming and challenging for PR teams at the best of times, especially for those at large organizations with massive social media footprints. But what about when your organization is mentioned on a social media platform you’ve hardly used, or in a social media post set to […]
The team and I were recently having one of our regular meetings (via video conferencing, of course) when we realized that as of this month, Fullintel will have been providing media monitoring, executive news briefings, and media analysis services to our clients for six years running. I guess what they say is true: Time flies […]
For most PR teams, daily executive news briefs to stakeholders are one of their most important deliverables. Also called “daily briefs” or “executive news briefs,” they’re typically distributed in the morning via email and are composed of the most relevant news items from the past 24 hours. No matter how they’re produced, they’re a vital […]
Journalists and editors see a lot of story pitches from a lot of people. In many cases, they see so many that they have a difficult time escaping The Pitch: They’re often bombarded with story requests at lunches, sports games, and other social events (back when we used to do those things in-person); on social […]
Fullintel is proud to announce that we’ve been shortlisted for a 2020 AMEC Award for best crisis comms measurement and reporting. Fullintel engaged its 24/7/365 crisis monitoring offering to assist a major (unnamed) public company with monitoring and reporting on a major, high-profile crisis in 2019 that – despite the company doing nothing wrong – […]
