You’re tracking mentions, counting clips, and delivering reports. But your C-suite keeps asking questions your current media monitoring can’t answer: “What’s driving the negative sentiment?” “How do we compare to our competitors’ messaging penetration?” “What narratives should we prepare for next quarter?” If these questions sound familiar, you’re experiencing the limitations of basic media monitoring—and […]
Fullintel today announced major enhancements to MATT AI (Media Analysis, Trends & Tracking), its AI-powered media intelligence assistant that transforms how communications teams interact with media data CAMBRIDGE, MA, October 29, 2025 – The enhanced platform features advanced trend forecasting, real-time sentiment analysis, and conversational intelligence, delivering instant answers to complex media questions. These capabilities […]
Editor’s Note: This article was originally published on PRsay, the official blog of the Public Relations Society of America (PRSA). Public relations is a dynamic profession that requires constant adaptation to new technologies. In recent years, artificial intelligence has significantly improved the capabilities of PR teams while also reducing the impact of information overload. AI has […]
Ted Skinner, Vice President of Marketing at Fullintel, recently joined The Marketing Front Lines podcast to discuss how B2B marketers can adapt to the shift from traditional search engine optimization to answer engine optimization (AEO). With 89% of procurement departments now starting their vendor searches using AI platforms, and 60% of Google searches ending without […]
This month, news in the pharmaceutical industry focuses on the connection between patient experience and technology. AI technologies play a pivotal role in drug discovery and clinical trials, using neural networks and predictive analytics to accelerate processes and improve patient outcomes. Despite this progress, the industry faces economic challenges such as rising operational costs due […]
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Kick off the new year with a resolution to elevate your PR strategy with Fullintel’s upcoming online Measurement MasterClass, “PR Measurement: Proving Value & Improving Performance,” hosted by Fullintel Head of Insights, Angela Dwyer, this coming March 13 at 1 pm ET. The Measurement MasterClass will empower you to set measurable goals from the start, ensuring you’re […]
Fullintel, a global media monitoring and intelligence service that specializes in human curation, research-based analysis, and AI-driven predictive intelligence, is pleased to announce it has won five 2023 AMEC Award recognitions. Gold in Best Use of Social Media Measurement: For keeping a U.S. postsecondary institution secure via real-time social media monitoring and threat assessment Gold […]
Fullintel, a leading media monitoring and analysis services provider specializing in human curation combined with predictive intelligence and research-based measurement, is pleased to announce it has been shortlisted for six 2023 AMEC Awards: Best crisis communications measurement and reporting (2) Helping aviation firm understand the severity of aircraft incident coverage Leveraging advanced metrics to improve […]
Fullintel’s Head of Insights Angela Dwyer has been accepted into the prestigious Chief Women’s network, a private membership organization designed specifically for senior executive women. Launched in 2019 by entrepreneur and business operator Carolyn Childers and communications executive Lindsay Kaplan, Chief is a private network meant to help senior female business leaders magnify their influence […]
