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Virtual Influencer|Virtual Influencers
Blog, Media Monitoring

Why Your Next Spokesperson May Not Be Human: Examining the Weird, Wild World of Virtual Influencers

May 15, 2024 Jim Donnelly

Social media has always been full of impostors and fake people, from X’s armies of bots and spam accounts to that person we all know on LinkedIn. But they’ve all got nothing on the next wave of influencer marketing: Virtual influencers powered by A.I. and lifelike computer graphics. But what exactly are virtual influencers, what […]

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