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PR Strategy

Facebook Woes Show Need for Crisis Comms Strategy

April 9, 2018 Andrew Koeck

The social networking giant lost more than $80 billion in stock value since the latest data scandal. But Facebook’s woes go beyond the rise and fall of stock prices and strikes right at the necessity of having a solid crisis communications strategy and team… The recent Cambridge Analytica and Facebook data revelations have had a […]

PR Lessons

Oscars 2018: PR Lessons From Hollywood’s Biggest Night

March 26, 2018 Andrew Koeck

From Jennifer Garner’s epiphany to Jimmy Kimmel’s funny take on the envelopegate gaffe, there was plenty of entertainment this year. An Academy Award (or even a nomination for that matter) automatically translates into big bucks and an even bigger career for the people involved. But there’s more to the glitz, glamour and the razzmatazz of […]

Blog, PR Lessons

PR Lessons Learned From Health Crisis and Super Bowl

February 13, 2017 Andrew Koeck

For the past week, we’ve been witnessing lots of ads based on the Super Bowl. This was not only exciting for us but also for the public relations industry. Thinking why? The big game is not just a platform for creative ads, but for all of the public relations and marketing that surrounds the broadcast […]

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