It’s the night before your organization’s big event, and the final checklist is running through your mind: Have you briefed the media team? Confirmed speakers? Tested the A/V setup? But here’s a question many communications teams overlook: Did you configure your event-specific keywords and hashtags in your media monitoring tools? While it’s not as visible […]
Seven Rules for Your Next Media Monitoring Request for Proposals (RFP) From an Industry Expert
I’ve helped many organizations develop requests for proposals (RFPs) over the years. The most important lesson I can share is this: don’t simply recycle an old RFP with generic requirements. The media monitoring and measurement industry has transformed in recent years. With AI-driven monitoring, predictive analytics, the rise of trust and reputation metrics, and continued […]
What Is Media Monitoring & Analysis, And Why Do It?
It’s 6:35 a.m., and your comms team just received today’s media briefing from a fully automated media monitoring platform. You’ve got a meeting scheduled with senior leadership in less than an hour to go over this week’s media results. The problem? Along with missing a big story about your most recent ESG campaign, which was […]
What Fullintel Has in Common With Apple, Facebook, YouTube and HBO: Human Curation
HBO’s relatively new recommendation website is a fun piece of technology. It’s got a slick user interface, insightful and interesting show reviews, and even lets users sample each show for free. It’s also driven by the most advanced neural network in existence – the human brain. That’s because Recommended by Humans, as it’s known, is […]
Fullintel Head of Insights Named PRSA North Pacific Co-Chair
Fullintel’s Head of Insights, Angela Dwyer, has recently been named co-chair of the Public Relations Society of North America (PRSA) North Pacific District for 2024. Alongside the rest of the district’s leadership team, Angela will help facilitate quarterly board meetings and host a range of events, including the organization’s annual membership orientation, a virtual leadership […]
Fullintel Will Be Gold Sponsor of 2023 PRSA ICON conference
Fullintel is proud to announce that it will once again be a Gold Sponsor at this year’s PRSA ICON conference at Nashville’s Gaylord Opryland Resort & Convention Center from Oct. 15 to 17. The event features New York Times best-selling author and science writer David Epstein and Washington Post Opinions columnist Michele Norris at the […]
Fullintel Head of Insights Named a Judge for 2023 AMEC Awards
Fullintel’s Head of Insights, Angela Dwyer, has been selected as a judge for the 2023 AMEC Awards. Dwyer joins AMEC’s distinguished panel of nearly 30 international independent judges, ranging from consultancy to in-house to academic and media backgrounds, who will select the most deserving applicants for the 2023 version of the annual awards. “I’m excited […]
Fullintel to Present Original PR Research on Trust Factors at PRSA ICON
PRSA ICON – one of the world’s most well-known PR and communications conferences – is approaching quickly, and we’re a little bit extra excited for it this year. That’s because this year’s event will include our Head of Insights, Angela Dwyer, presenting Fullintel’s original research on trust along with details on how this research can […]
The North American International Detroit Auto Show: Event Coverage Recap
The North American International Detroit Auto Show, also known as the Detroit Auto Show, isn’t just about cars. It’s also a tech hub. As the nexus of automotive innovation, the event – set for Sept. 13 to 24 at Huntington Place in downtown Detroit – has evolved into a must-visit for many technology professionals. From […]
Fullintel’s Head of Insights to Moderate Panel on Media Measurement at IPR Research Summit
Fullintel Head of Insights Angela Dwyer is set to moderate a fascinating panel discussion on media measurement at the 2023 Institute for Public Relations (IPR) Commissions & Centers Summit. The panel is part of an ambitious conference agenda that will explore thought-provoking topics such as the future of generative AI in PR, the latest in […]