Fullintel Logo
  • Solutions
    • Media Intelligence Platform
    • Executive News Briefings
    • Strategic Media Analysis
    • 24/7 Situation Management
  • By Need
    • Enterprise
    • PR Agencies
    • Government Services
  • Resources
    • Blog
    • PR Glossary
    • Newsroom
  • Customers
  • About
Client Login
Contact Us
Request Demo
Blog, Media Monitoring, PR Crisis

Be A Savvy Buyer: Read Our Media Monitoring And Crisis Monitoring Buyer’s Guide

October 22, 2019 Fullintel
media

Choosing a media monitoring or crisis media monitoring solution can be difficult. Not only are there several platforms available to evaluate and consider, but each platform also has its own methodologies and approaches to media monitoring.

These methodologies can be downright confusing to keep track of – but keep track you must, as the chosen approach can have a massive impact on the effectiveness of your media monitoring service (and, by extension, the effectiveness of you and your communications team). Some providers go with a fully automated solution, others much more manual, while others are a bit in between and rely on automated processes along with human-driven media monitoring.

There are also several different variations of media monitoring depending on the source, including online media monitoring, broadcast media monitoring, and multilingual media monitoring.

Which platform you ultimately choose can often make the difference between spending dozens of extra hours cleaning up media monitoring results (or looking for important content that was missed by your provider that morning), or instead using those hours to build better campaigns, media outreach, and communications content.

We begin by exploring important questions such as what is media monitoring?, what does media monitoring mean, and what kind of impact media monitoring has on an organization (and communications team). We trace the history of media monitoring from its beginnings in Western Europe as press clippings services, to its incorporation of new mediums like television and radio, to its current state of being as a software-as-a-service platform used by most companies and organizations around the world. We then analyze some of the various types of solutions out there and how they might best fit with your organization.

So download Fullintel’s Media Monitoring Buyer’s Guide to learn about the benefits that media monitoring and crisis monitoring can provide your organization, and what to look for when evaluating providers of media monitoring, crisis monitoring, or media analysis services.

  • business intelligence
  • Crisis Monitoring
  • media intelligence
  • Media Monitoring
  • PR
  • PR Crisis
  • Public Relations
Fullintel
Fullintel

Post navigation

Previous
Next

Leave a Reply

Your email address will not be published. Required fields are marked *

Search

Categories

  • Blog 175
  • Business 40
  • campaign 1
  • Executive Insights 8
  • Marketing 7
  • Media Monitoring 163
  • News 1
  • Newsroom 14
  • PR Crisis 8
  • PR Lessons 4
  • PR Strategy 2
  • Press Release 8
  • Shows 1
  • Top media outlets 36
  • White paper 4

Recent posts

  • Fullintel Wins Prestigious PRSA Anvil Award for AI-Powered Media Intelligence
  • A Different Approach to Media Intelligence
    How I Ditched My Morning Media Monitoring Headaches—And Why PR Pros Deserve the Same
  • PRSA Anvil Awards
    We Did It! Fullintel’s Human-AI Approach Wins PRSA’s Anvil Award

Tags

AMEC AMEC Awards Angela Dwyer business intelligence ChatGPT Communications crisis communication Crisis Communications crisis management crisis media monitoring Crisis Monitoring Data and Measurement digital marketing event media monitoring event monitoring influencer marketing influencer monitoring IPRRC Kamala Harris media analysis media intelligence media measurement Media Monitoring media monitoring platform media monitoring service media monitoring services Pharma News PR PR Conferences PR Crisis PredictiveAI™ PR lessons PR measurement PR news PR Research PRSA PRSA ICON PR Tools PR trends Public Relations public relations strategy Sentiment Analysis social listening social media monitoring social media platforms

Related posts

A Different Approach to Media Intelligence
Blog, Executive Insights, Media Monitoring

How I Ditched My Morning Media Monitoring Headaches—And Why PR Pros Deserve the Same

May 29, 2025 Ted Skinner

There’s a moment every morning—about fifteen seconds after my alarm blares and just before the first coffee hits—when I brace myself for the daily news firehose. If you’re a PR pro, you know what I’m talking about: the ritualistic doom-scroll, the desperate hunt for signals in the noise, the endless clicking, saving, flagging, and muttering, […]

PRSA Anvil Awards
Business, Media Monitoring

We Did It! Fullintel’s Human-AI Approach Wins PRSA’s Anvil Award

May 20, 2025 Ted Skinner

Imagine our excitement when they called out “Fullintel” at the PRSA Anvil Awards ceremony in New York City this month. Our team practically jumped out of their seats! After years of building something genuinely different from what everyone else was doing, we’ve received what many call the “Oscars of PR” in the “Best Solution Provider/Vendor […]

Media Intelligence
Blog, Executive Insights, Media Monitoring

Guide: How to Do Media Monitoring Effectively

May 9, 2025 Ted Skinner

Content Index 1. What is Media Monitoring? The Strategic Advantage of Real-Time Media Intelligence 2. Why Media Monitoring Matters: Finding the Right Content Sources 📌 Mapping Your Media Ecosystem📌 Navigating the Digital Ocean 3. How to Develop Effective Media Monitoring Keywords: The Foundation of Detection 🧭 Building Your Keyword Strategy🧭 Refining Your Search Parameters 4. […]

Fullintel Logo

Schedule time with a media expert to see a live, one-on-one demo.

  • 1.339.970.8005
  • Book a Demo
  • LinkedIn
  • Facebook
  • X
Solutions
  • Media Intelligence Hub
  • Executive News Briefings
  • Strategic Media Analysis
  • 24/7 Situation Monitoring
By Need
  • Enterprise
  • PR Agency
  • Government
Resources
  • Blog
  • Product Updates
  • Case Studies
Want to receive news and updates?

    © FullIntel, LLC. All Rights Reserved.

    • Terms & Conditions
    • Privacy Policy