The North American International Detroit Auto Show, also known as the Detroit Auto Show, isn’t just about cars. It’s also a tech hub.
As the nexus of automotive innovation, the event – set for Sept. 13 to 24 at Huntington Place in downtown Detroit – has evolved into a must-visit for many technology professionals. From AI-driven functionality to sustainable solutions, the event promises to showcase the future of mobility.
Other technology-inspired displays will include the Powering Michigan EV Experience indoor track, which will showcase a menagerie of electric vehicles, and the AutoMobili-D trade show for technology startups. Among other companies, this year’s trade show will see four Michigan startups showcased through Ann Arbor SPARK, a startup incubator.
Attendees of this year’s event can expect a lineup of more than 30 automotive brands, including:
| Alfa Romeo | Aston Martin | Audi | Bentley | BMW |
| Buick | Cadillac | Chevrolet | Chrysler | Dodge |
| Fiat | Ford | GMC | Honda | Hyundai |
| Infiniti | Jaguar | Jeep | Kia | Lamborghini |
| Land Rover | Lexus | Lincoln | Maserati | McLaren |
| Mercedes-Benz | Mini | Polestar | Porsche | Ram |
| Rolls-Royce | Tesla | Toyota | Volkswagen | Volvo |
And as hinted by show officials, there will be a few surprises added to this already impressive list.
Your Fullintel Event Coverage Brief Awaits
Dive deeper into the show’s highlights and influencers with Fullintel’s Event Coverage Brief, an executive-ready and detailed report tracking traditional and social media coverage of the event’s media day.
For a custom event coverage brief tailored to your brand, please reach out to us directly.
Click Here To Receive A Custom Event Coverage Brief The show’s Media and Technology Days run from Sept. 13 to 14. The public show opens Sept. 16.
