When Kanye West destroyed his own career amidst a controversy fueled by his antisemitic remarks, you could almost hear the collective facepalms emanating from boardrooms across the U.S. and beyond. The head-slapping spawned not just from how offensive the remarks were, but because of the rapid response needed in 2022’s social media environment. Executives and […]
Have you ever visited your favorite restaurant, only to suddenly find it under new management? For the nearly 400 million people who use Twitter as a daily source of their media diet – including myself – that’s what we’ve experienced over the past couple of weeks. The shrimp scampi? Off the menu. The health department? […]
CAMBRIDGE, Mass. – November 18, 2022 – Fullintel, a leading media monitoring and analysis services company that specializes in human curation combined with predictive intelligence, won four 2022 AMEC Awards at this year’s Ceremony and Gala on Nov. 17. Fullintel’s 2022 awards haul includes: – Best Crisis Comms Measurement and Reporting (Silver) – Best Use of […]
It’s 8:00 a.m. on a Monday. You open up Twitter and see the app’s notifications read 99-plus. Something happened between bedtime and now – and you don’t fully understand what! Your inbox is quiet and you read the tweets, where a user tagged your brand in a single post linked to a TikTok video […]
CAMBRIDGE, Mass. – November 10, 2022 – Fullintel, a leading media monitoring and analysis services company specializing in human curation combined with powerful predictive intelligence, is pleased to announce it will be a Gold Sponsor of this year’s PRSA ICON conference. The event – to be held in person for the first time since 2019 – marks […]
PR disasters and crises that disrupt an organization’s brand come in various shapes and sizes – from workplace accidents to product recalls, negative reviews, offensive comments, or even criminal charges against an employee or executive. Poor communications – or awkward responses to crises – can have enormous financial impacts, both direct and indirect. A direct […]
Pharma’s Impact on Children Drives Media Conversation in October. Fullintel Hub is a powerful online tool that allows users to find out the trending/popular content in various media channels. For instance, this tool tracked the trending news in the pharmaceutical industry to provide users with metrics, including reach, sentiment and trending score. The pharma industry […]
CAMBRIDGE, Mass. – October 12, 2022 – Fullintel, a leading media monitoring and analysis services company specializing in human curation combined with powerful predictive intelligence, is pleased to announce it has appointed James Rubec its new Head of Product. A former senior director of product management and director of content and licensing management at Cision and […]
CAMBRIDGE, Mass. – October 06, 2022 – Fullintel, a leading media monitoring and analysis services company that specializes in human curation combined with powerful predictive intelligence, is pleased to announce it has been shortlisted for five 2022 AMEC Awards: Best use of social media measurement (2) Best crisis communications measurement and reporting Best use of […]
It’s 6:35 a.m., and your comms team just received today’s media briefing from a fully automated media monitoring platform. You’ve got a meeting scheduled with senior leadership in less than an hour to go over this week’s media results. The problem? Along with missing a big story about your most recent ESG campaign, which was […]
