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Blog, Media Monitoring

Threads: 7 Reasons Why The Hype Cycle is Wrong

August 8, 2023 James Rubec

Threads is the newest social media platform brought to the world by Meta. It was released earlier in July, and if you believe a heavily reported SimilarWeb report (or this Medium post) you might think Threads is already “dead on arrival” after just a few weeks.  But you shouldn’t count Threads out just yet, in […]

Twitter and Threads
Executive Insights

7 Major Differences Between Twitter and Threads, and they’re great!

July 7, 2023 James Rubec

I remember sending Tweets by text message. Later, when I finally could Tweet in an interface Obama was on the cusp of his first election win. I’ll give anything a try; meanwhile, trying to nicotine patch my way off Twitter, I downloaded Threads, Instagram’s cookie-cutter Twitter analog, or that’s what the cynic in me would […]

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