PR isn’t just about engaging journalists anymore—not by a long shot. These days, most PR teams work with their marketing counterparts to engage with their communities and monitor effectiveness on multiple social media platforms. So which are the most popular social...
In this edition of our pharma newsletter, we explore advancements transforming the healthcare and pharmaceutical landscape. From government initiatives aimed at improving drug affordability and accessibility to technological innovations revolutionizing medical...
Fame has a new companion, and her name is Hailey Welch. When friends ask me what PR is, often assuming it’s just about writing scripts for celebrities and spokespeople, I explain that it’s really about amplifying voices. PR training encompasses various techniques,...
Public relations can be a challenging profession in the current media environment, with the number of media outlets and practicing journalists seemingly fewer by the day. But the challenges of being an effective PR professional are a big reason why every competitive...
As June unfolds, Pride Month continues to be a focal point in the media. Our earlier analysis from mid-May to early June shed light on prominent trends and critical topics. This follow-up examines the emerging conversations and developments from June 6 to June 19,...
Pride events and marches were born as protest movements. Fighting back against prejudicial attacks by governments, police, and communities, Pride is itself a protest. So why is the media so surprised when protests take place within pride itself? It should be no...