Communicators today are just starting to understand how much data and information they need to ingest to navigate the media landscape of 2024. For leaders in Fortune 500 companies, timely and precise market insights are crucial for public relations, strategy, and...
It all started with a fun idea – what if we could human-render the Fallout AI filter that was trending on social media? And would it be possible to make a video go viral by triggering certain engagement metrics in a coordinated, global effort?Well, we tested it out...
Social media has always been full of impostors and fake people, from X’s armies of bots and spam accounts to that person we all know on LinkedIn. But they’ve all got nothing on the next wave of influencer marketing: Virtual influencers powered by A.I. and lifelike...
This month’s top news in the pharmaceutical industry sees a shift toward both innovative breakthroughs and enhanced regulatory frameworks. The financial fallout from the Change Healthcare cyberattack exposed critical vulnerabilities in healthcare cybersecurity,...
Have you seen the hit show on Amazon Prime? We’re not just talking about a ‘hit’ here – we’re talking about a smash hit. According to Prime, the show pulled in 65 million viewers in its first 16 days of availability. It has also been lauded as one of the best...
In the world of sports, the uniform is more than just clothing; it’s a symbol of identity, performance, and sometimes controversy. Recently, Nike found itself at the center of a heated debate over the design of the Team USA women’s track uniforms for the...
