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Using Facebook For Local Search

Is Facebook set to takeover Google in the local search market? While Google continues to remain the most preferred choice for local searches and has 63% of market shares, there are chances that Facebook could soon be taking over. The social networking site has been...

How To Use Hard Data To Bolster Your PR Efforts

PR people are traditionally known to have an aversion to numbers. But with a little help from hard data, they can turn around any PR crisis to their benefit. They need data to strengthen their pitch, prove value, and show potential. Using statistics they can prove...

A Complete Report on Singapore Airshow 2018 from Fullintel

Singapore Airshow that was held from February 06 to February 11, 2018, at Changi Exhibition Centre is Asia’s largest Airshow. This is the event where leading aerospace companies and budding players try to make their mark in the international aerospace and defence...

New Features For LinkedIn’s Sales Navigator

A number of new updates and features are in the lineup. Download our Marcom Intelligence Newsletter now and find the latest update of social media. LinkedIn recently announced a slew of updates for its Sales Navigator tool to help salespeople get all the information...

This Year’s Super Bowl Ads Could Were a bit Polarizing

Are we overdoing social advocacy a tad too much? This week our marcom intelligence newsletter discusses about super bowl ads, have a look.  Companies across the world know that they can score points with consumers by advocating social responsibility. The lineup of...

4 Reasons Why Branding Is Vital to Your PR Strategy

Your brand is the way your audience perceives you. It is vital to be aware of your brand's performance and have a strategy to create the brand experience that you always want to have. A good brand doesn’t just happen, it is well thought out and strategically planned....

Restaurateurs Can Edit Their Online Menu Through Google

New Year signals a new beginning — exclusively when it comes to your marketing strategy. If you try new things this year that your competitors aren’t doing, you have a better chance to amaze your audience and engage them. Don’t just Google to grab all the new things,...

The Chief Marketing Officer’s Role Needs An Overhaul

This week, our Marcom Intelligence newsletter is about the changing role of CMOs and fake news. Read now! CMO is no longer the brand and marketing manager; he is now an enterprise-wide revenue driver. To evaluate the changing roles of the Chief Marketing Officer,...

15 Personal Branding Mistakes You Should Avoid

Creating a brand that resonates with the customer can help companies achieve success. But, they should avoid making some of the most common mistakes that most executives make. Branding can take many forms – you could pursue branding efforts via social media, or become...

Facebook Changing The Way It Classifies What You Write

This change will speed up feature rollouts across the globe. Facebook is now on its way to make the world more cosmopolitan. It currently supports more than 100 languages. But implementing rollouts across their multilingual formats has been a challenge until now. The...

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