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How to Conduct a Communications ‘Hotwash’ – or After-Action Report – Following a PR Crisis

In the military and emergency preparedness communities, after-action reports – also known as “hotwashes” – are vital to ensure teams stick to the plan and execute at a high level while learning from their mistakes. The same is true for those in the communications...

Top 2023 PR and Communications Webinars and Virtual Events

Public relations is an ever-changing industry – so much so that even industry veterans often feel compelled to sharpen their skills, or develop new ones, through webinars and virtual events.  That’s why we’ve compiled this list of 2023’s top recurring or one-time...

Why We Launched Fullintel’s Enhanced Trending Dashboards

Think, for a moment, about how you live your life.  Do you listen to music on Spotify, Soundcloud, Apple Music, or other streaming services? If so, you likely use the app’s data-driven insights on your music-listening habits. The same goes for FitBit, Apple Watch, or...

Fullintel’s Angela Dwyer Honored With PR News’ 2023 Top Women Award

Fullintel’s Head of Insights Angela Dwyer has been named a PR News Top Women Award winner for 2023 in the Industry Champions category, for her contributions to original research that has advanced the public relations industry. The most senior female executive at...

Top Pharma Stories from March 2023

Joe Biden's Call to Lower Insulin Prices Sparks Media Interest The pharmaceutical industry is undergoing a significant transformation, largely spurred by technological innovations, to meet the needs of a growing global population amid recent pandemics and natural...

CSA and CSR Research: A Winner at the International Public Relations Research Conference

You may have noticed more brands stepping into the public arena to discuss their values, their efforts in improving the world or improving the work lives of their employees.  This isn’t just your imagination. As far back as 2021, even the Harvard Business Review noted...

Pharma PR & Communications Summit West Promises Deep Dives on Measurement and Patient Advocacy

The pharmaceutical business is a complicated, highly regulated business vertical with plenty of complex communications challenges for PR professionals.  These challenges – and the opportunities they present – is Fierce Pharma’s annual Pharma PR & Communications...

Fullintel-UConn Research Paper Receives Prestigious IPRRC Benchmarking Award

A Fullintel mixed-method research paper on trustworthiness and its impact on public and media perception has won the Arthur W. Page Center Benchmarking Award at the International Public Relations Research Conference (IPRRC). The paper, entitled “A Matter of Trust:...

Thought Leadership Guide: How to Become a Thought Leader as an Organization or Individual

Although the term “thought leader” is commonly used in marketing, PR, and consulting circles, “it’s for the market, the community, to decide on whether or not you're a thought leader,” says Wall Street Journal and USA Today bestselling author Craig Dowden. After all,...

An Honest Guide to Maternity Leave

It’s International Women’s Day this week, and as I prepare for maternity leave with the birth of my fourth child, I wanted to share some things I’ve learned about managing work and time off while having and raising a little one. Having a child is one of the most...

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