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How Social Media Fuels Real-World Political and Social Turmoil – And What It Means for Organizations
Protesters and counter-protesters square off and descend into violence as arrests are made. A flash mob assembles and ransacks a major retailer, shoplifting thousands of dollars in items. Observers look on as a quickly organized rally spouts misinformation and hate...
Christmas Toy Trends: Innovation and Nostalgia Lead the Way
As Christmas approaches, it's clear that while blockbuster movies and TV shows influence gift choices, innovative toys often outshine those tied to well-known franchises. This year, we've analyzed over 180 toys from top lists to uncover the most popular trends in the...
Decoding the Bravoverse: Bravo’s Blueprint for an Authentic Reality Cinematic Universe
In the past Fullintel has analyzed coverage for the Barbie Movie and Coyote vs ACME. In this edition of Decoding, Fullintel dives into reality TV to demonstrate how powerful media analysis can drive a stronger understanding of societal trends. In the tea-spilling...
Top Pharma News in November 2023
The Role of AI and Technology in Modern Medicine Continue to Drive Media Coverage In the ever-evolving intersection of technology and healthcare, key themes regularly focus on groundbreaking advancements, regulatory challenges, and ethical dilemmas associated with...
Fullintel Head of Insights to Share Newest Trust Research at IPR Research Symposium
Fullintel’s Head of Insights, Angela Dwyer, will present new and original research and data on the importance of trust for brands at this year’s IPR Research Symposium on Nov. 30. Dwyer has produced three original research studies on trust factors for consumer,...
Coyote Vs. ACME: Artists Fight Back to See Animated Film Released
November is AMEC Measurement Month, and to highlight the importance of measurement, we’re looking at a number of interesting and hopefully entertaining subjects. In this first edition, we evaluate how the online artist community fought for the release of Coyote Vs....
How Thinking Local Sold Out an Atsuko Okatsuka Show
Tactical Showcase Series: In this series, Fullintel’s team engages in micro-influence and targeted PR efforts and measures the success. In its first installment, Angus Nguyen, Marketing Director at Fullintel and a serious baker, used a giant cookie and Reddit to...
Top Pharma News in October 2023
Tech-Driven Healthcare Advancements Steal the Media Spotlight Cutting-edge technology, particularly artificial intelligence, is revolutionizing various aspects of our lives, with healthcare standing out as a notable example. These innovations are poised to enhance...
How to Audit Your Digital Marketing Channels, Part 2: Social Media
This is the second of a two-part series on the nuances (and importance) of conducting regular social media and digital marketing audits. Our first post discussed how to audit the lion’s share of your digital program. This week’s post focuses on auditing social media...
How to Audit Your Digital Marketing Channels, Part 1
This is the first of a two-part series on the nuances (and importance) of conducting regular social media and digital marketing audits. This week’s post discusses how to audit the lion’s share of your digital program. Part two will focus on auditing social media...
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