A Fullintel mixed-method research paper on trustworthiness and its impact on public and media perception has won the Arthur W. Page Center Benchmarking Award at the International Public Relations Research Conference (IPRRC). The paper, entitled “A Matter of Trust:...
Although the term “thought leader” is commonly used in marketing, PR, and consulting circles, “it’s for the market, the community, to decide on whether or not you’re a thought leader,” says Wall Street Journal and USA Today bestselling author Craig Dowden. After...
It’s International Women’s Day this week, and as I prepare for maternity leave with the birth of my fourth child, I wanted to share some things I’ve learned about managing work and time off while having and raising a little one. Having a child is one of the most...
Fullintel Head of Insights Angela Dwyer has joined nearly 20 of her industry colleagues as a 2023 AMEC Rising Star of Communication Measurement. AMEC’s Rising Stars program, now in its third year, is meant to celebrate “upcoming measurement leaders (and recognize)...
Google’s AI Medical Chatbot Draws Skepticism From Medical Professionals Artificial Intelligence urges the pharma industry to reorganize business models and rationalize biopharma manufacturing as it enhances financial decisions and speeds up time-to-market....
Question: If research is performed alone and in a vacuum, does anyone care? Answer: Probably not (other than the researcher). That’s why the 26th annual International Public Relations Research Conference (IPRRC) is set to run this March 2 to 4 in Orlando: To showcase...
