by Andrew Koeck | Dec 14, 2016 | Marketing
Do you remember the warning of Prof. Stephen Hawking? He warned us that “The development of full artificial intelligence could spell the end of the human race.” And to our surprise, it’s happening. People are talking that AI is more artificial than intelligence...
by Andrew Koeck | Nov 30, 2016 | Marketing
Every business is vulnerable to a PR crisis. The days of playing ostrich, hiding your head in the sand, and expecting the issue to go away – are gone. You can try, but your investors will not be forgiving or understanding you because they’ve watched what happened with...
by Andrew Koeck | Nov 9, 2016 | Marketing
One of the riskiest challenges you will ever face when planning to develop your business is undertaking your public relations activities right. In its most generic term, PR involves happenings that encourage an optimistic image and foster generosity in order to...
by Andrew Koeck | Oct 6, 2016 | Shows
The ninth edition of BioPharm America™ 2016 life science partnering event wrapped up on September 14th, 2016 in Boston with awe-inspiring success. Organized by EBD Group in partnership with the Massachusetts Biotechnology Council (MassBio), the event brought together...
by Andrew Koeck | Sep 5, 2016 | Marketing
What’s the latest buzz in the PR world? How does the latest marketing idea impact your business? Subscribe to our newsletter and never miss a story! This week’s newsletter includes news about: Social Media for PR: Is It Necessary? Thanks to social media, public...
by Andrew Koeck | Aug 29, 2016 | Marketing
What is your favorite PR guru’s opinion on the latest news that hit the industry? How do you track a particular trend in the marketing world? Simple! Subscribe to our weekly business intelligence newsletter for the latest news, insights, tips, and trends. This week’s...