PR Lessons Learned From Health Crisis and Super Bowl

For the past week, we’ve been witnessing lots of ads based on the Super Bowl. This was not only exciting for us but also for the public relations industry. Thinking why? The big game is not just a platform for creative ads, but for all of the public relations and...

PR Disaster Can Strike Anytime! Be Prepared…

Every business is vulnerable to a PR crisis. The days of playing ostrich, hiding your head in the sand, and expecting the issue to go away – are gone. You can try, but your investors will not be forgiving or understanding you because they’ve watched what happened with...

PR Disasters and Steps to Avoid Them

One of the riskiest challenges you will ever face when planning to develop your business is undertaking your public relations activities right. In its most generic term, PR involves happenings that encourage an optimistic image and foster generosity in order to...

Role of Social Media In Crisis Management

What is your favorite PR guru’s opinion on the latest news that hit the industry? How do you track a particular trend in the marketing world? Simple! Subscribe to our weekly business intelligence newsletter for the latest news, insights, tips, and trends. This week’s...