As your team plans your PR and content strategies for the new year, reviewing traditional and social media data and metrics from last year is imperative to inform your decision-making for 2023. Doing an annual deep dive into your performance can drive better ideas and...
Industry conferences are nearly every PR professional’s dream. Get in front of your piers, present your work, or get out your notepad and listen to amazing research. What could be better? Which is one reason why we wanted to get a head start on 2023’s lineup of great...
Elon Musk’s Neuralink Brain Chip Tech Sparks A Wave of Innovation – Experts Remain Skeptical About the Company’s Prospects The modern pharmaceutical industry is a highly globalized and competitive sector. Despite challenges, the industry is...
All blog writers feel a little bit like Nostradamus this time of year. What’s going to happen in 2023 – and what does it mean to industry XYZ? I recently sat down to write one of these myself for the PR and communications industry. But then I thought: Maybe it would...
Helping a Global Pharma Company Implement a Successful Return To Work Strategy Through Media Intelligence The Client The client is a global pharmaceutical company, founded in 1953, with several product lines across immunology, infectious diseases and vaccines,...