Public Relations Winners And Losers

TweetIt’s that time of the year when we look back at the year that was and make plans for the year ahead. So, how was the year 2017 for PR professionals? To be honest, it was controversies galore! From the NFL ‘take a knee’ protest to the Weinstein controversy, we’ve...

PR Lessons From 2017

TweetPR professionals have been very busy this year. They learned lots of lessons and all of them are worth to be included in the upcoming PR strategies. Some of the memorable moments include… From the United Airlines fiasco to the Pepsi disaster, we have seen more...

Predicting The Changing Role Of The CMO

TweetMany top public relation firms try their hand at predicting industry trends for future. Each year, PR professional seems to decide on some progress in the business of public relations, which is part of why it’s so much fun to work in PR. Here’s our take on some...

Managing A Company’s Crisis

TweetIt is important for companies to realize that the minutes, days, and weeks after a crisis is what’s very important… A Crisis-Man is what you need during a crisis. A Crisis-Man can smooth over any PR crisis and ensure that they do not happen again. And to do that,...