This month, news in the pharmaceutical industry focuses on the connection between patient experience and technology. AI technologies play a pivotal role in drug discovery and clinical trials, using neural networks and predictive analytics to accelerate processes and...
Momentum Shift Among “Unique Authors” Indicates Trouble for Trump’s Campaign In terms of consequential days in a Presidential election, an assassination attempt of one participant and the other dropping out and being replaced by their VP of the other takes the cake....
We live in an age of shorter attention spans, with social media users reading headlines and skipping over the content of the articles. That’s why headline visibility is so important in 2024, and with words like “re-energized” and “renewed hope” dominating the coverage...
PR isn’t just about engaging journalists anymore—not by a long shot. These days, most PR teams work with their marketing counterparts to engage with their communities and monitor effectiveness on multiple social media platforms. So which are the most popular social...
In this edition of our pharma newsletter, we explore advancements transforming the healthcare and pharmaceutical landscape. From government initiatives aimed at improving drug affordability and accessibility to technological innovations revolutionizing medical...
Fame has a new companion, and her name is Hailey Welch. When friends ask me what PR is, often assuming it’s just about writing scripts for celebrities and spokespeople, I explain that it’s really about amplifying voices. PR training encompasses various techniques,...
