The Public Relations Society of America (PRSA) Anvil Awards took place this past June 8 at New York City’s Edison Ballroom to celebrate the best of this year’s PR and communications programs. The gold standard in PR and communications awards for nearly 80 years, this...
Google’s Latest Medical AI-Language Model Med-PaLM 2 Attracts Media Attention Artificial Intelligence (AI) is revolutionizing the pharmaceutical industry by accelerating drug discovery and clinical trials, as well as enabling personalized medicine with extensive...
The International Association of Business Communicators (IABC) World Conference is one of the PR and communications community’s most anticipated events of the year, and for the first time since the pandemic will be held in Canada. IABC/Toronto, the world’s largest...
Each and everyone of us is our own little ChatGPT: The things we learn, read, and discuss are how we train our own mental models. What ChatGPT can do is house more information in one place, in a state that’s ready to use, than ever before – and with that comes a risk...
Marketing, communications, and PR professionals are busy people who often need to get creative at a moment’s notice. But these workloads can be improved – and creative juices piqued more efficiently – through the magic of technology. Here are some top tools that can...
Protecting brand health is a full-time job, but there’s no easy-to-digest manual to illustrate the best way of doing it – until now, that is. That’s because the PR News Brand Reputation Summit brings together a clutch of expert speakers and thought-provoking topics to...
